Fundraising Campaigns and Strategic Planning

Our consultants can assist your organization with all facets of strategic planning, preparation, and execution as well as pre, and post-campaign assessment

Overview

Fundraising campaigns are a powerful driver to address institutional needs, enlist and engage the support of constituencies and elevate philanthropic performance. The process to plan and prepare for a campaign is as important as its execution, and can inform short and long term success.

Strategic Planning

Strategic planning studies involve a number of our services, often including, but not limited to needs assessment and priority setting, developing the case for support, campaign branding and marketing, an evaluation of the existing donor pipeline, training for gift officers, development staff and executive coaching for institutional leaders.

Campaign Readiness

Feasibility studies or readiness assessments gage both internal and external readiness.

External constituent’s opinions, attitudes, and engagement and are key to developing a roadmap for your campaign’s success. We assess the potential and likelihood of both philanthropic and volunteer support for your proposed campaign, enthusiasm for the strategic goals of the campaign, and confidence in your institution, its leadership, and its fundraising programs.

Internal readiness is assessed in terms of staffing, structure, donor pipeline, processes and funding priorities articulated in the case for support.

Based on both internal and external readiness, evidence-based recommendations for ambitious, yet achievable campaign goals are recommended.