Comprehensive Review of Development

Organizations in steady state or embarking on an expansion of fundraising efforts need to examine how well current approaches have been working. How your fundraising program has performed in the past will inform strategies for the future.

S. Sutton & Associates Inc. starts by reviewing your organization’s historic results. Our consultants interview stakeholders, development team members and institutional leaders to better understand the strengths and weaknesses of your current fundraising program.

With this information, we provide feedback on staffing, organizational structure, resource investment, program initiatives, policies, procedures, products, staff and departmental structure, and integration to ensure the maximum return on investment and elevated performance of your fundraising program.

Driving Growth

Donor intelligence and performance metrics enable improved fundraising performance. S. Sutton & Associates Inc. consultants will collaborate with your team to build a roadmap for investment in the people, processes, technology and programs necessary to create and maintain a data-driven culture.

Gift Optimization and Acceleration

S. Sutton & Associates Inc. explores the relationship and demographic indicators of each prospect and donor and pinpoints individuals who self-identify as strong prospects with philanthropic propensity toward your organization. These factors, paired with giving history and engagement, allow for a tailored approach to donor acquisition, retention, and upgrade.

Improve conversion rates, participation and engagement

Enable targeted appeals to annual fund participants who are giving below their capacity, and to prospective and lapsed donors.

Unassigned prospect discovery

Identify high-value unassigned annual fund participants and prospects for reassignment to gift officer portfolios to advance the major gift pipeline.

Individual gift officer portfolio evaluation and realignment

Identify low-value assigned prospects, resulting in reassignment recommendations for gift officer portfolios.

Gift officer metrics management

Enable leaders to identify gaps between management expectations and actual gift officer behavior and time allocation, manage activities more efficiently, allocate resources, build more effective teams and allocate resources to produce better outcomes.

Gift officer metrics dashboards

Enable gift officers to measure and benchmark visits, proposals, success rates and effective stewardship.

Strategic Planning and Best Practices Approach to Philanthropy

What is your dream for the future? What good would you like to see in the world? You already have an accountant, a wealth or investment advisor. He or she properly focuses on what they know best: money. There is enormous variability in what they may know about the philanthropic process or a given organization’s ability to work effectively and efficiently with your generous philanthropy. This is where we come in. S. Sutton & Associates Inc. has the know-how to turn your vision into reality.

Top philanthropists are strategic and disciplined in creating and executing a thoughtful plan. They know their top priorities – the causes they want to invest in – and they know how they will measure their success through metrics of impact, return on investment and progress.

We work with our clients to develop a plan that is consistent with their personal values and financial goals, but which also incorporates flexibility to allow for evolution as times and circumstances change.

We help you provide support that is the most meaningful to you and the most useful to the sectors and causes you care about. Is your focus art, design and culture, community based membership and advocacy organizations, education or healthcare and research? Are you interested in student support and scholarships, general operating support, specific programs, capital, equipment or infrastructure? Do you want to support one organization, several in a community, or several organizations working on the same issues from different angles, in different geographic regions or globally?

To shape such a philanthropic plan, we start by helping you answer several critical questions:

• What or who do you want your giving to benefit?
• What are you trying to achieve with your donations of money, time or assets?
• Why are you giving? Do you have a specific legacy in mind? What is your motivation?
• How much and what are you capable of giving?
• How much involvement do you want with various organizations?
• If you have a family or children, how may they benefit by being involved in the process?

Strategic Philanthropic Portfolio Construction and Tactical Counsel

S. Sutton & Associates Inc. represents you and your values, identifies opportunities which resonate with you, provides the information you need to make sound giving decisions and does the follow-up to make sure your gifts have their intended result. To construct the most strategic portfolio we:

• Work through the family dynamics to energize the family’s giving or take it in a new direction
• Develop a process to engage your children or grandchildren in giving
• Identify or develop opportunities to make a difference which are in alignment with your philanthropic objectives
• Explore areas of giving where you have less expertise
• Reduce the volume of requests you need to consider… and most often decline
• Get to know a nonprofit’s work well before introducing you to them as a potential major donor
• Identify ways to stretch your dollars further through highly strategic gifts or collaborations
• Conduct research, perform due diligence and fully vet opportunities and organizations to make sure your gift will be used well, your name will be protected, and construct gift agreements accordingly
• Work through the delicate process of discontinuing funding of organizations you have supported over time
• Analyze how loans, philanthropic equity, social impact bonds, or impact investments as well as grants, might contribute to your giving strategy

Impact Measurement, Performance Assessments and Accountability

You know how to build wealth; you’ve done it. But many donors who want to engage in philanthropy often lack the time, interest or know-how to evaluate a charity’s performance, often confusing accountability with achievement.

There is no real way for you to gauge the effectiveness of the particular causes or the institutions you may want to support. Guidestar, Charity Navigator or the Better Business Bureau are important resources but they really can’t tell you how well your grant will be utilized – or the charity’s innate ability to fulfill your trust. Or not. How will you know if your contributions are making a difference? By what criteria will you evaluate your existing donations and future charitable opportunities?

S. Sutton & Associates Inc. provides a different lens to vet performance of organizations. We help you determine criteria for impact and performance, assure your gift is used as intended, your name is protected, and there is complete adherence to terms articulated in gift agreements.

S. Sutton & Associates Inc. recognizes opportunity for all parties when there is alignment between the objectives of corporations and the mission and funding priorities of a nonprofit. Knowing how and when and with whom to associate is a strategic decision.

S. Sutton & Associates Inc. has the expertise to help your organization develop strategy and tactics to maximize the potential, minimize risk, and move the mission of the organization forward.

We assist corporations and nonprofit organizations seeking to realize the potential of CSR through corporate sponsorship, contributions of goods, services, products and cash, employee engagement and pure philanthropy to contribute to your organization’s bottom-line, raise profile and build customer and donor bases.

S. Sutton & Associates Inc. brings a deep understanding of this arena, trends, and short and long term implications when considering an association. We help structure and guide programs to meet the strategic objectives of corporations and nonprofits considering all aspects of CSR.

Board Training

Boards are in place to govern, though subject to the evolution and needs of the organization may take on various levels of involvement which encroach upon management and operations. S. Sutton and Associates provides training for Boards in governance and leadership, core duties and roles, the Chief Executive’s mandate, techniques to build strong relationships with the Chief Executive, management and evaluation of the Chief Executive’s performance and succession planning.

Board Management

The mechanics to properly manage meetings and committees, prepare reports and communications, update bylaws and facilitate the fiduciary responsibilities of the Board, require technical expertise and diplomacy to assure all run smoothly. S. Sutton and Associates takes a hand on approach to train staff assuring structure, process and products support the success of the Board.

Program Review, Upgrade and Pipeline-Building

Program review, staffing and revenue and expense analysis along with data analytics and segmentation are key to developing strategies to acquire new annual donors, steward and retain current donors, and upgrade donors to higher levels of giving. S. Sutton & Associates Inc. has the technical expertise work with your team to maximize your potential. Program review include on-site visits, comprehensive review of materials, annual giving data, and in-depth analysis of specific program area such as: leadership and mid-level programs, reunion/class agent programs, volunteer engagement, direct marketing (mail, phone programs and online giving), social media strategy, young alumni and student philanthropy, parent giving, faculty/staff campaigns, grateful patient programs, recognition/stewardship of annual donors; and integration of annual giving and alumni/constituent relations.